Marketing with Twitter – Stuck at the 2000 Threshold?
by Scott Ewart | on December 20, 2011
So, you are marketing with Twitter and caught at the Twitter Following 2000 threshold. Twitter will only let you over 2000 if your ratio of following/followers is very close. Once you are over 2000, you can go with no problem (though you really should keep a good ratio no matter how big you get, see below). Your following/followers need to be more balanced. What you need to do first is to go out and unfollow anyone that is not following you. For free, you can go to www.doyoufollow.com, you’ll sign into Twitter, and it will let you remove those. You might have to do it a few times if you have a lot. Twitter makes it VERY hard to unfollow automatically, and this is the best way that I have found to get rid of them (i.e. supported by Twitter).
Next, you are going to have to go in and rebuild your followers. Most people have Twitter setup to follow you back automatically if you follow them. You can add about 50 that you follow a day, so my recommendation is to do 50 one morning, run ‘doyoufollow’ the next day (or day 2 if you want) and clean up those that don’t follow you back. When you are getting close to 2000 again, just be sure to keep your followers between 1800 and 2000 until you get over. To find new followers, just you can look at my followers (http://www.twitter.com/meetscottewart) and follow the same ones – most of my followers followed me back automatically. You can also look at some of those followers in more detail and follow their followers.
There is another program that is very good and free called SocialOomph. It let’s you pre-schedule tweets, set up and manage direct messages, and a few other things. You don’t need the pay program until you are a super power user with multiple twitter accounts. Get the free version here: http://www.socialoomph.com/ Once you get a routine down, you really don’t spend more than 15-20 minutes a day on Twitter, adding/removing followers and setting up tweets.
Please leave me a comment with your thoughts on this post, or if you have a story about how you any Twitter tricks you have learned, I’d love to hear that as well!


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