Using Social Media To Market Your Business
by jewhelan | on December 18, 2011
Via Scoop.it – empower network
Using Social Media To Market Your Business… There is technical data available online that shows why Facebook is ahead of the competition…namely Youtube, Twitter and Stumbleupon in the social media realm.
Google has given these sites top page rank since the traffic and page views are multiple times higher which means Using Social Media To Market Your Business gets the big thumbs up for anyone serious about increasing their online business traffic.
Is it the special apps provided or the social media potential for online business? A lot of everyday people use social media as well and the viral consistency of sites like Facebook and Twitter are unstoppable. Getting your profile or business noticed is extremely high in the probability department and using social media for your business online is essential if you want to keep up with the times.
Humans Are Social Beings
Socializing is a human thing and everybody does it at different levels. Remember going to your last party and how many people you never met before asking what you did for a living? That my friend is called networking offline and there is always someone who might require your services.
If you have an auto body shop there may be one or two people at the party who needs your services. With online social media you are using the Internet to tell people who you are and what you do. Once you reveal yourself with your photos and background you are generating an invitation for people to get closer. Trust is a fabulous advantage when it comes to selling products and services online.
Using Social Media To Market Your Business and Target Your Audience
Knowing the demographics is important when marketing online. You can build your profile to show visitors what you do and attract like-minded prospects to your social media page. Target demographics means finding the age and gender if related to the niche you are promoting meaning including the profession / field of interest connected to your offer or service or products.
You can then look over target demographics and see what they like and what they do. You can research what sites they like and what makes them take a step further on a particular site. Their attitude and beliefs should be considered as well. That sounds like a lot of work but gives you something to sink your teeth into when it comes to marketing strategies.
TIP: Social Media..especially Facebook lays everything out for you. Once you have friends on your wall you can visit their profile which reveals their background with favorite sites, movies, books etc. This is depending on how much someone decides to put within their profile. However, anyone in the social media marketing business is going to share as much as they can about themselves to the world.
You need to hang around with heavy hitters in the industry that score high in social media. Once you’ve created a social relationship (i.e. like and comment on their Facebook page on a regular basis) wait a while and they will most likely do the same. Using Social Media to Market your business is not about you, it involves sharing important / useful information that your friends and followers will be interested in viewing.
Getting Connected Strategies
1. Join ‘Groups’ at Linkedin (up to 50) associated with your niche. Comment and become and expert. The same strategy you need to use with Facebook.
2. Share relative articles at Scoop.it Build your page there and share information. Include your blog articles for increased targeted traffic.
3. There are many tools available like Zilergy that locates blogs and forums with high Social Rank where you can leave your comments. High ranking blogs and forums with your profile and links will help you build important backlinks.
P.S. Using Social Media To Market Your Business is one thing but having an optimized blog will get you on the web even faster. The Empower Network blogging system here is highly optimized with their network growing so fast they can barely keep up with the volume of like-minded members contributing content.
Check Out Empower Network Here And Empower Your Life!