How I Tripled My Traffic Using Pinterest
by daniellemcintosh | on January 26, 2013
Earlier this week I set a goal of 100 blog visitors per day. I was averaging 30-40 a day with a high of 57, so it was a pretty big goal.
My traffic the last 3 days have been 136, 287, and 319 visits per day. Yep, that’s an average of 247 in the last 3 days. And as you can see from the graph below, it’s steadily on the rise!
How did I triple my traffic with Pinterest?
Actually it more than quintupled, but that just seems like a weird title.
Nearly all my new traffic came from Pinterst. And guess what? It wasn’t even from things I pinned this week! It was from a few select pins I put up a few weeks ago.
I poured over my stats to figure out what went RIGHT and here’s what I found:
My secret Pinterest Traffic Tips!
Image is Everything
Pinterest is a visual medium. You MUST have an eye catching image. You can easily make your own image using a free, simple program, like Paint or even Publisher. I highly recommend you include a caption on your photo. You can also create a meme, if it works with your blog post. Your images don’t have to be perfect, but they do need to catch interest.
Make it Short and Sweet
Pinterest users have notoriously short attention spans. On occasion, pinners will read long blog posts, but typically, they like and share information that’s short and sweet.
Consider Your Audience
Do the people you follow and people who follow you enjoy DIY tips? Organization ideas? Recipes? If you can, target your blog posts to the types of pins your audience likes.
Post a Wide Variety of Pins
However, do not become a one pin-wonder. Pin on a variety of topics. You can often draw in a wider audience that way. Most people will “follow all” when they choose to follow your boards. That way, they are following your DIY pins, for example, then they will also follow the pins that promote your business.
Follow Others and Repin Often
This is a little bit controversial, but I think it’s best if you actually get into Pinterest…follow other pinners, pin their pins, plus add plenty of your own pins that aren’t related to your product or business. Just like Facebook, if you flood your boards with only marketing pins, you won’t have any followers. I suggest a 1:4 ratio of marketing pins to “other” pins.
Once you Find a Pin that Works, Replicate It!
The one pin that went pretty big (for me at least), was about Money Saving Tips at the Great Wolf Lodge. This pin is about saving money, family vacations, and a well known place people are searching for. Guess what I’ll be blogging about in the future? Saving money, family vacations, and a well known place people are searching for!
Like all internet marketing and traffic strategies, there is a luck factor to it, being in the right place at the right time, having one or two influential pinners pin your item. But, if you follow these steps, you’ll be much more likely to hit that sweet spot and you too can Triple, Quadruple and Quintuple your traffic for FREE!
What advice do you have to market you business on Pinterest? Please share your ideas in the comments section below!
PS-Do you want to make money blogging? Watch this corny video to see how!
Did you enjoy this blog post? Leave a comment at the bottom and click the button below to share it with others who may enjoy it, too. Sharing is caring!