Empower Network

Attraction Marketing

• Is Following Everyone Equal to Buying Twitter Followers?
  Whether for a venture start-up or an established business, reaching out to an increasing number of potential customers remains a common and continuous objective. Different types of communication media are used to meet this business objective, some of which evolved to provide a much greater reach than other alternates.   Among these, the internet is [...]The […]
  Annetta Powell
• Financial Planning for Your Internet Marketing Business
  There is a variety of online business models associated with Internet Marketing. There are plenty of online businesses which utilize diverse elements to generate traffic and sales on their blog or website. These promotional components are part of the broader Internet Marketing strategy of a business. The purpose and benefits of an Internet Marketing strategy […]
  Annetta Powell
• How to Apply Attraction Marketing to Your Blog or Brand
  Attraction marketing is a powerful technique of drawing prospects to your business or brand. Though it has been widely associated with MLM, I believe its potential goes beyond just lead generation.  For you to succeed with attraction marketing, you need to put in some effort, be consistency, and be committed to your ventures. Having looked [...]The post How […]
  Annetta Powell
• Advice to Entrepreneurs from a Publicly-Traded Company CEO
  The gap between a fledging startup and a publicly-traded company seems great. I certainly felt this way prior to serving as CEO of Intelispan.   However, despite the differences in market cap size, I have found that many of the lessons I learned running a publicly-traded company can be leveraged by startup entrepreneurs.   I [...]The post Advice to Entrepren […]
  Annetta Powell
• The Fine Art of Upselling Your Products
  Upselling is a marketing and sales technique used to generate higher sales from the same customers. There are different methods of Upselling, which include:   Increasing sales by convincing a customer to increase the number of units purchased of the same product Offering better or advanced versions of the same product Instigating the customer to [...]The pos […]
  Annetta Powell
• The Hottest Online Marketing Tactics Used by Experts
  Online marketing has grown in leaps and bounds.  Today, there is a vast number of tools and resources that can help you jumpstart your online marketing campaign.  I would wish to cover each and every useful tool and technique. But for the sake of time, I will delve straight into some powerful internet marketing tactics that [...]The post The Hottest Online M […]
  Annetta Powell
• Best Practices to Promote Your Business Through Blog Marketing
  Blog marketing is no mean feat and online marketing is certainly not for the faint-hearted. There are thousands of blogs, websites, podcasts, and social media channels competing for the attention of online prospects and audience. Basically, this means that the average prospect or customer is bombarded with information and noise from every corner. So, how [.. […]
  Annetta Powell
• Importance of Building and Expanding Your Opt-in List
  Online businesses, mostly with a home based business model, are known to bring a revolutionary change in each of the following areas:   Business Operations Product Catalogues Customer Relations Reach & Accessibility   On the whole, every online home based business has a website which serves the following business purposes:   It marks the beginning [...]T […]
  Annetta Powell
• Keys to Building a Constructive Personal Brand Online
  The significance of outshining one’s competitors is no longer confined to an organizational perspective. Nowadays, every go-getter is going all out to promote one’s unique qualities. These efforts are broadly categorized as Personal Branding. Similar to the widely known Branding concept, Personal Branding also refers to ideas and methods used to creating a u […]
  Annetta Powell
• Best Practices for Instagram Marketing and Lead Generation
  Instagram is a  social media platform where users can take photos (on their cellphones), antiquate them by adding camera filters and vintage frames, and share them on Twitter, Facebook, and their own Instagram accounts. As an online marketing platform, Instagram has gained immense popularity among B2B Marketers and savvy individuals and business people.   I […]
  Annetta Powell