Richard Branson: Five Secrets to Business Success

Richard Branson is a much celebrated entrepreneur and founder of the Virgin Group is real proof that it is determination, persistence and focus that achieves great things.

Over the years he has made many mistakes and has learned from every one of them to create even more success. Recently Richard Branson disclosed what he believes are his five secrets to business success and we are sharing them with you here.

Take notes and start implementing them into your daily lives and see just how much difference you will see – after all, Richard Branson can’t be wrong!

Five Secrets from Richard Branson

Enjoy What You Are Doing

Because starting a business is a huge amount of hard work, requiring a great deal of time, you had better enjoy it.

A businesswoman or a businessman is not unlike an artist. What you have when you start a company is a blank canvas; you have to fill it. Just as a good artist has to get every single detail right on that canvas, a businessman or businesswoman has to get every single little thing right when first setting up in business in order to succeed. However, unlike a work of art, the business is never finished. It constantly evolves.

If a businessperson sets out to make a real difference to other people’s lives, and achieves that, he or she will be able to pay the bills and have a successful business to boot.

Create Something That Stands Out

Whether you have a product, a service or a brand, it is not easy to start a company and to survive and thrive in the modern world. In fact, you’ve got to do something radically different to make a mark today.

Look at the most successful businesses of the past 20 years. Microsoft, Google or Apple, for example, shook up a sector by doing something that hadn’t ever been done and by continually innovating. They are now among the dominant forces.

Create Something That Everybody Who Works for You is Really Proud of

Businesses generally consist of a group of people, and they are your biggest assets.

Be a Good Leader

As a leader you have to be a really good listener. You need to know your own mind but there is no point in imposing your views on others without some debate. No one has a monopoly on good ideas or good advice.

Get out there, listen to people, draw people out and learn from them. As a leader you’ve also got to be extremely good at praising people. Never openly criticize people; never lose your temper, and always lavish praise on your colleagues for a job well done.

People flourish if they’re praised. Usually they don’t need to be told when they’ve done wrong because most of the time they know it. If somebody is not working out, don’t automatically throw him or her out of the company. A company should genuinely be a family. So see if there’s another job within the company that suits them better. On most occasions you’ll find something for every single kind of personality.

Be Visible

A good leader does not get stuck behind a desk. I’ve never worked in an office – I’ve always worked from home – but I get out and about, meeting people. It seems I am traveling all the time but I always have a notebook in my back pocket to jot down questions, concerns or good ideas.

If I’m on a Virgin Atlantic plane, I make certain to get out and meet all the staff and many of the passengers.

When you’re building a business from scratch, the key word for many years is “survival.” It’s tough to survive. In the beginning you haven’t got the time or energy to worry about saving the world. You’ve just got to fight to make sure you can look after your bank manager and be able to pay the bills. Literally, your full concentration has to be on surviving.

Obviously, if you don’t survive, just remember that most businesses fail and the best lessons are usually learned from failure. You must not get too dispirited. Just get back up and try again.

© 2010 Richard Branson

Richard Branson Success King

These tips from Richard Branson are not only common sense but obviously work.

You may not be as successful as you want as fast as you want but with perseverance, patience and hard work you will be able to create a long standing and enduring businesses.

Source:  Entrepreneur:

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