High Quality Leads – The "Proven" Three Step Process Revealed
by billee | on January 20, 2012
It really doesn’t matter what business you’re in leads are the life blood of your business without them it’s hard to make sales but not all leads are created equal so today I’m going to show you the three step process to high quality leads.
You can generate random leads all day long but if you’re not targeting your market and generating high quality leads that are actually interested in your products and services then you will have a hard time making sales in your business.
This goes for any type of business both online and offline because if the right customers aren’t walking through the door or the right leads aren’t optin into your capture page then your sales conversions will be dramatically less than it would be if you had high quality customers and high quality leads.
“Targeted Marketing = High Quality Leads = More Sales”
The Three Step Process To High Quality Leads
1 – Targeted Capture Page
When generating high quality leads you need a capture page that is highly targeted to your market for example if you’re trying to generate leads for your specific network marketing company then you want to create a capture page that is targeting people who are looking for information on your specific company same goes with any product or service.
The capture page is the front door to your online business so it needs to be tight and laser focused on your target market for more high quality leads to optin.
2 – Targeted Marketing
Now that you have your targeted capture page the next step is to drive targeted traffic to it and you do this by being laser targeted with your marketing, are you getting the theme here? If you want high quality leads you need to be laser focused and target your specific market.
When it comes to marketing and driving traffic there really are a bunch of different ways to do it such as writing articles, creating videos, connecting with your target market in forums, connecting with your target market in the social networks, putting ads on Facebook, putting ads on Youtube, blogging, SEO, the list goes.
Like I said the options are endless when it comes to driving targeted traffic but I’d like to recommend three options for you:
- Search Engine Optimization (SEO)
SEO is a great way to drive targeted traffic to your capture page and generate high quality leads because you can create content such as blog posts, videos, articles, etc and get them ranked on the first page of google for specific keywords that way you can literally position yourself in front of your target market.
Click here to learn how to get on the first page of google.
- Facebook PPC
Putting ads on Facebook is another great way to drive highly targeted traffic to your capture page and generate high quality leads because you can target your ads to people’s interests this is revolutionary when it comes to driving laser targeted traffic to your capture page.
Click here to see how the Queen of Facebook generated 167 high quality leads in one day using Facebook PPC.
- Youtube PPV
Just like you can put ads on Facebook you can also put ads on Youtube but the major difference is that when placing ads on Youtube your advertising with video so it’s basically like running your own little TV commercials, the main benefits for using video in your marketing would be that your target market get to know like and trust you through your videos so you get a much higher quality lead and a much higher conversion rate.
Click here for training on Youtube PPV.
They are the three marketing strategies that I would highly recommend learning and implementing into your business for driving highly targeted traffic to your capture page so you can ultimately generate those high quality leads.
3 – Funded Proposal
Remember when I said not all leads are created equal? Well I meant it because it doesn’t matter how targeted your marketing is you will still get some tyre kickers slipping through the cracks who are just checking out what you have to offer with no real intention of purchasing your products or joining your company.
This is why we take it one step further and use a funded proposal to weed out the serious people from the “looky lou’s” to see who is willing to enter their credit card and spend some money with you.
A funded proposal is the final step to generating high quality leads.
So what is a funded proposal?
A funded proposal is basically a cheap product you offer on the front end of your sales funnel so as soon as someone opts into your capture page you take them to a sales page that offers a cheap information product of some sort which will allow you to see upfront who is willing to spend money with you.
Keep in mind the funded proposal is just the front end of your sales funnel so if your leads don’t purchase the funded proposal you still have many options for them to send you money “if you have your sales funnel setup correctly” but when a lead whips out their credit card and makes a purchase that lead is a high quality lead, depending on your business model you should reach out and connect with them over the phone.
The Three Steps To High Quality Leads Conclusion
It’s very easy to get swept away with the notion that leads are the life blood of your business but if they’re not high quality leads who are purchasing the products you offer and/or joining you in your choose business opportunity then you don’t really have a business do you.
So focus on these three steps:
- Targeted Capture Page
- Targeted Marketing
- Funded Proposal
If you’re serious about your business and you want to learn how to put all of this together then click here and watch the presentation.
Without Action There Can Be No Results!
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Billee Brady
US – 315 285 4251
AUS – 0447 692 751
P.S. If your sponsor doesn’t have a step by step blueprint for generating 25-50 leads per day then click here.
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